My
friend Diane has wonderful Grits Bits cookies she sells in Gift Stores and
Gourmet Shops. She is getting ready to do media interviews on National Grits
Day on April 14th. She is a savvy sales person and
marketer and wanted some tips on getting media interviews. Here are some rough notes I just sent her.
I
just Goggled National Grits day to see what came up. I want to see your name on
that first page! You’re the grits expert you deserve to be there.
If
you have a YouTube channel, Blog or website I would suggest you write or video tape something fun each day on Grits and
include the words National Grits day and your name a few times in each entry.
Perhaps
grits humor,
Your
favorite grits stories.
Videos
of people eating grits for the first time or having your grits bits
recipes,
ways to celebrate the day.
You’re
a wonderful song writer who has written hit songs, perhaps you can make up a
grits song and have you and your daughter sing it with the dog watching while
wearing a bib and eating grits?
List
restaurants that have the best grits like South City Kitchen in Atlanta and
Wahoos in Decatur. See if the
restaurants will mention you in their newsletter or website. I know there are
other restaurants in other cities that have that as a specialty so you could
list them as well.
You
honey, Jeff has his wonderful comedy website and all those comedy class
students that go to his site. Can Jeff ask for grits jokes on his site and
mention you?
Can
your daughters tweet about you and grits for the next two weeks?
Do
you want to send a link for me to put on my blog?
Get
the key words “ National Grits day, eating Grits, What are grits?” associated
with your name so when journalist get your press release and Google you and or
the words National Grits day you are all over the place?
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