Saturday, April 07, 2012

Getting Media Interviews and High Google Key Word recognition


My friend Diane has wonderful Grits Bits cookies she sells in Gift Stores and Gourmet Shops. She is getting ready to do media interviews on National Grits Day on April 14th.   She is a savvy sales person and marketer and wanted some tips on getting media interviews.  Here are some rough notes I just sent her.
 

I just Goggled National Grits day to see what came up. I want to see your name on that first page!  You’re the grits expert you deserve to be there.

If you have a YouTube channel, Blog or website I would suggest you write or  video tape something fun each day on Grits and include the words National Grits day and your name a few times in each entry.

Perhaps grits humor,

Your favorite grits stories.

Videos of people eating grits for the first time or having your grits bits

recipes, ways to celebrate the day.

You’re a wonderful song writer who has written hit songs, perhaps you can make up a grits song and have you and your daughter sing it with the dog watching while wearing a bib and eating grits?

List restaurants that have the best grits like South City Kitchen in Atlanta and Wahoos in Decatur.  See if the restaurants will mention you in their newsletter or website. I know there are other restaurants in other cities that have that as a specialty so you could list them as well.

You honey, Jeff has his wonderful comedy website and all those comedy class students that go to his site. Can Jeff ask for grits jokes on his site and mention you?

Can your daughters tweet about you and grits for the next two weeks?

Do you want to send a link for me to put on my blog? 
 

Get the key words “ National Grits day, eating Grits, What are grits?” associated with your name so when journalist get your press release and Google you and or the words National Grits day you are all over the place?


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